So this afternoon, i blasted a mass email to everyone on our contact list. The purpose of the email blast was to notify everyone that we have launched our new product, whiteypaint. We’ve done one email blast before, which I ended up receiving some helpful recommendations, which i implemented this time around.
The email design turned out allright, however, i didn’t like the blue part around are logo. Since it was a friday, we received a lot of automated responses like - out on vacay, left the office, etc. - so hopefully, they will return to their computers and open the email.
Icontact.com is the platform we used, which i think costs around $29 per month. With that said, our money was well spent, because we received quite a few paint sales.